Source: BOM BOM Website
From its humble beginnings as a passion project to becoming Singapore’s leading pet nutrition company, BOM BOM has embarked on a remarkable journey. It all started when founder, Jason Wang, had a deep desire to give his puppy, Kyubi, the best life possible. This led him to seek holistic solutions for Kyubi’s unexpected health issues.
Despite numerous veterinary consultations and medication that never addressed the root causes, Kyubi continued to suffer from skin problems, poor muscle and joint development and gut issues compared to other dogs of his breed. Determined to find answers, Jason immersed himself in extensive research, challenging existing beliefs and unraveling misconceptions about pet nutrition. His goal was to understand not just what to feed a dog, but what Kyubi should eat from a species-appropriateness perspective.
Source: BOM BOM Website – Jason Wang and his furkids
Through controlled and rigorous dietary iterations, Jason forged a progressive nutritional path for Kyubi. By making adjustments to Kyubi’s diet, his health and appearance underwent a remarkable transformation. Kyubi’s coat and undercoat blossomed in density and vibrance, his muscle structure became notably more robust, and his stool quality consistently improved. He was physiologically a different dog from before.
Kyubi’s success story caught the attention of pet owners facing similar issues with their own furry companions. What began as a personal endeavor to help others quickly gained momentum, with a widespread demand for nutrition and holistic healthcare assistance. Overwhelmed with requests for guidance and nutritional solutions, Jason established BOM BOM as a platform to support owners in a more structured and systematic fashion. He was driven by a genuine passion to make a difference and alleviate the avoidable suffering experienced by many pets.
Creating Customised Nutrition Plans:
Source: BOM BOM
The core of BOM BOM’s success lies in its commitment to providing customised meal plans for pets. The process starts with an extensive database of ingredient analysis, enabling BOM BOM to analyze micronutrients in each component.
Then, by considering the specific needs of each pet, including individual digestive and metabolic requirements, allergies and physiological differences, BOM BOM is able to tailor meals accordingly to meet pets’ individual needs. This meticulous and individualized approach ensures optimal health and well-being for every furry friend.
Evolution and Growth:
Source: BOM BOM Website
Since its pioneering inception in 2017, BOM BOM has continuously evolved and invested in technological advancements. Choice of ingredient options has since tripled, greater convenience features have been added, and greater feeding model complexity has been factored in to cater to more individual requirement differences.
This dedication to innovation has allowed them to expand their product range from six proteins to 10 proteins with accompanying bones, offals and meal balancer choices, yielding thousands of possible meal combinations. By leveraging on technology, BOM BOM has managed to scale while maintaining the quality and personalized service they are known for.
Establishing Repute in Pet Nutrition:
Source: BOM BOM Website
Establishing BOM BOM as a reputable pet nutrition company did however, pose challenges, as there were initial apprehensions and confusion among pet owners regarding raw feeding and the concept of nutrigenomics.
However, through education and tangible results, BOM BOM has converted skeptics into believers. Veterinarians have also recognized the benefits of BOM BOM’s approach and now refer clients to the company to resolve chronic health issues. With evident positive impacts on pets’ digestion, itch relief, and joint health, BOM BOM has cemented its reputation as a trusted pet nutrition provider.
Quality and Safety Assurance:
What sets BOM BOM apart from other pet food companies is its unwavering commitment to quality and safety. Drawing from their founders’ expertise in engineering and food science, BOM BOM incorporates rigorous precision into their manufacturing processes.
BOM BOM’s cold chain management also includes inbound pathogenic laboratory testing, 24/7 temperature-monitored controlled storage facilities and the usage of cryo-technology to ensure farm-to-bowl freshness.
Supporting Informed Decisions:
Source: BOM BOM Website
BOM BOM’s meal customisation journey also incorporates conversations with clients to further fine-tune meal formulations to cater to any health conditions. Medical histories, bloodwork, and diet histories are all accounted for with the counsel of BOM BOM’s in-house veterinary and nutritionist support.
Pet nutrition can be a confusing place with so many opinions and opposing views. To give pawrents the best for their furkids, BOM BOM focuses solely on objective and scientifically validated research. BOM BOM’s numerous customer testimonials with amazing transformation stories are a testament to their commitment to giving our pets the best in nutrition.
Plans In The Pipeline
Source: BOM BOM Facebook – the transformation of Bruce (top) & Doffy (bottom)
Looking to the future, BOM BOM plans to expand its services, product offerings, and technological benefits for clients. The company aims to be more inclusive and cater to even more pets with unique dietary requirements or rare, chronic conditions. BOM BOM’s mission is to measurably optimise the quality of life and longevity of our pets via nutrition.
Give Your Pet The Best Life Today
Ultimately, BOM BOM’s overarching objective is simple: to feed pets the way they need to be fed and provide them with the quality nutrition they deserve.
So, if you want to give your pet the best in fresh personalised meals, visit BOM BOM’s website today. Your furkid deserves a long life, free of suffering, and BOM BOM is here to deliver the utmost in pet nutrition and care.
As Jason says: “Good food is a universal love language and this is the least we can do for our pets in return for the love they give to us”.
